Niche Marketing Journey

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My very good friend Belle, has started a new blog called Niche Marketing Journey. While the blog is still fairly new, its definitely one you should add to your favorite reader. She plans to test various different blueprints, e-books and reports to see what works and what doesn’t.

I find the honesty not only helpful, but refreshing. I was reading a few blogs (that I have since stopped reading) that praise and promote e-books and blueprints that I was sort of surprised to see them embracing full heartedly, but thats another post, for another day.

If you are looking for an honest review that will offer the good, bad and ugly side of internet and niche marketing, join Belle on her niche marketing journey.

Apogee Search Endorses SEMPO

In a press release dated October 24, 2006 Apogee Search, the largest pure play Search Engine Marketing firm in the Southwest, announced it’s decision to support the Search Engine Marketing Professional Organization (SEMPO). 

SEMPO, founded in 2002, was created to educate and foster awareness of Search Engine Marketing and its role in marketing. Search engine giants such as Yahoo and Google are key sponsors of SEMPO!

Read the full Press Release.

Interview with Brian Prince of Best of the Web (BOTW)

Head over to Sugarrae’s to read the interview she snagged with Brian Prince of Best of the Web (BOTW). It’s a good read that details their success with guerrilla marketing, future plans for BOTW and more. 

If you don’t yet know of BOTW you are missing out, they are a great bunch of guys! Lynn, Teli and myself had the pleasure of getting to know them at the Boston PubCon in April.

Most importantly, the BOTW shirts rock ;) They are stylish and comfy. Definitely my favorite swag from the conference by far.

 

Rebranding Ask.com

My good friend Sugarrae did an interview with Michael Ferguson, the Senior User Experience Analyst at Ask.com in reference to their rebranding campaign. The article is definitely well worth the read and full of interesting information. You can read the article over at Search Engine Watch: 

Rebranding Ask.com Part I
Rebranding Ask.com Part II 

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